Don’t let a painful sunburn be your lasting memory from this year’s Carolina Country Music Fest in Myrtle Beach. The only thing sizzling should be the musical performances – not your skin.
Slathering a layer of sunscreen on your shoulders and arms just before the festival isn’t enough to adequately protect yourself against the sun’s harmful ultraviolet rays, especially if you are planning to hang out for hours to catch your beloved performers. Even if skies are overcast, clouds only block up to 20 percent of UV rays, so sunscreen is still crucial.
“With all the excitement around the music festival, it can be easy to forget about sunscreen until you’ve already started to experience a sunburn,” says Dr. William Jackson Epperson, a board-certified family medicine physician with Tidelands Health, the official health care provider of the Carolina Country Music Fest. “That’s not only a concern for your health, but can put a serious damper on your fun.”
Set the stage for a rocking experience at the festival by applying sunscreen 20 to 30 minutes before heading outdoors, says Dr. Epperson, who specializes in skin lesions and skin cancer at Tidelands Health Family Medicine at Prince Creek. A sunscreen with a broad-spectrum protection (SPF) of at least 30 provides sufficient protection.
Tidelands Health is the official health care provider of the festival. The health system will be on site with local first responders to provide urgent medical care and will support attendees’ health with health tips shared on the performance screens and an on-site information booth offering free hand sanitizer, while supplies last.
Apply and reapply
Check the expiration date on your sunscreen because they can lose their effectiveness over time. When applying, be sure to rub the product into the skin thoroughly, says Dr. Epperson. Re-application is important, especially when perspiring in the heat, he says. Sunscreen should be reapplied every two hours when outdoors (festival-goers are permitted to bring in bottles of sunscreen to use at the event).
And it’s important to hit more than just your arms, shoulders and nose. Make sure to apply protection to all areas of your skin subject to the sun, including your forehead, ears, scalp, tops of your feet (depending on footwear) and around your eyes and movable straps and waistbands.
Remember that repeated sunburns increase your risk for skin cancer development. Your risk for melanoma doubles if you’ve had more than five sunburns, according to the Skin Cancer Foundation.
“Radiation damage is cumulative,” Dr. Epperson said. “The more you suffer sun damage to your skin, the greater your risk of skin cancer.”
In addition to wearing sunscreen, Dr. Epperson suggests people wear sunglasses with 100 percent UV protection and a floppy, wide-brimmed hat. Loose-fitting, light-colored clothing is best for reflecting the sun’s rays and, if you are able, consider seeking shade, especially between the hours of 10 a.m. and 4 p.m. when the sun’s rays peak.
Learn more about the Carolina Country Music Fest by going here. Find more useful information to help you prepare here.

Dr. William Jackson Epperson
Family Medicine Physician, Tidelands Health Family Medicine at Prince Creek
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Bio
Tidelands Health family medicine physician Dr. William Jackson Epperson practices at Tidelands Health Family Medicine at Prince Creek.
Learn MoreMedical Education
Education
- University of South Carolina
Residency
- Anderson Family Practice
Internships
- Eastern Viriginia, Graduate School of Medicine
Awards
Board Certification:
- Family Medicine
Meet the Expert
Dr. William Jackson Epperson
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Tidelands Health family medicine physician Dr. William Jackson Epperson practices at Tidelands Health Family Medicine at Prince Creek.